At Harrisons Homes, we believe in clear, honest communication. Moving home is one of life's biggest decisions, and you deserve genuine advice, not pressure or fluff. We're here to help you make smart decisions, whether you're a first-time seller in your 20s or looking to downsize in your 60s.

When It Actually Makes Sense to Buy or Sell

Many people wonder about the 'best' time to enter the property market. The truth is, it's less about a specific month and more about your personal situation and local market conditions. For sellers, if you're ready for your next chapter, and the property market in Sittingbourne or Faversham shows consistent buyer interest, it's a good time. For buyers, if you've found a home that genuinely meets your needs and your finances are in order, don't wait for a 'perfect' market that might never arrive. We focus on helping you achieve your goals, regardless of the broader economic narrative.

How Long a Property Being Listed Really Matters

When a new home is listed, it generates the most interest in its first few weeks. If a property sits on the market for an extended period, buyers often start to wonder why. This can lead to lower offers or a perception that something is wrong. Our goal is to get a sale agreed within 28 days of marketing, leveraging that initial momentum for strong results. This isn't about rushing; it's about smart, focused marketing and accurate pricing from the start.

Why Price Reductions Hurt More Than People Realise

A common mistake sellers make is overpricing initially, then reducing the price later. Each price reduction can signal desperation to buyers, making them question the home's true value and often leading to even lower offers. It also means your home appears as a 'reduced' property on portals, which isn't the best first impression. Our 12-Step Premium Price Plan focuses on getting the pricing right from day one, ensuring your home attracts the right buyers at the right price, avoiding the need for damaging reductions.

How Presentation Impacts Perceived Value

You wouldn't go to a job interview in your pyjamas, would you? The same applies to selling your home. How your home is presented significantly impacts its perceived value. Cleanliness, decluttering, minor repairs, and even a fresh coat of neutral paint can make a huge difference. Buyers are looking for a home they can envision themselves in, not a project. A well-presented home suggests it has been cared for, which translates to higher offers and a quicker sale. We've seen countless examples where a little effort in presentation has added thousands to the final sale price.

What Buyers Look For When Comparing Similar Homes

When buyers are looking at houses for sale in Sittingbourne or Faversham, they're often comparing several similar properties. Beyond the number of bedrooms, they're looking at natural light, layout, storage, garden space, and the overall 'feel' of the home. They also consider proximity to schools, transport links, and local amenities. Our advice to sellers is to highlight these features effectively. For buyers, understand your non-negotiables and your 'nice-to-haves' to make informed comparisons.

Why Negotiation Matters More Than Headline Price

The headline price is just one part of the equation. Effective negotiation involves much more. It's about understanding the buyer's situation, their chain, their flexibility, and their motivation. For sellers, we don't just negotiate on the price; we also negotiate your onward move, ensuring the best financial outcome and a smooth transition. For example, a slightly lower offer with a strong, chain-free buyer might be more valuable than a higher offer from a buyer with a complex, fragile chain. Our experience in over 450 successful moves since 2020 means we understand these nuances deeply.

How to Avoid Costly Mistakes During the Selling Process

The selling process can be fraught with potential pitfalls. One of the biggest is the risk of fall-throughs, which nationally sit around 33%. This is where our unique approach with Reservation Agreements comes in. We are the only local estate agent offering these, significantly reducing fall-throughs to a 94% completion rate. This provides peace of mind for both buyers and sellers, avoiding wasted time, money, and emotional stress. Other mistakes include poor communication, not having your legal paperwork ready, and choosing an estate agent based solely on the lowest fee rather than proven results and genuine support.

Moving doesn't have to be stressful, not when you're supported properly. We're changing the perception of estate agents, one move at a time, by putting people first, always.

Curious what your home could be worth in today's market? Try our Instant Online Valuation, it pulls recent data from sold and currently marketed homes in your area to give you a quick, guided estimate. It's a great starting point, and completely obligation-free.